About Us • Wedding Makeup Artist • Chicago, IL

Your companion in beauty
Arch is a luxury beauty boutique with locations in Chicago and Rockford, Illinois and Madison, Wisconsin. With our exclusive cosmetic and skincare lines at their fingertips, our expert licensed aestheticians and certified cosmetologists create the look that’s perfect for you. Relax and bask in our welcoming atmosphere, surrounded by the warm ambiance and work of local artists. From everyday eyebrow and lash upkeep to a special makeup application and blowout before that big night out, Arch Apothecary is the one-stop-shop for your best look.

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The days of multiple salon visits are over for Chicago women with Arch Apothecary’s arrival in Old Town. Combining coveted beauty services under one roof, the newly opened Arch Apothecary and original Rockford location boast brow and blow-out bars, hard-to-find makeup and skincare lines and private rooms for express spa services. Owners and aestheticians Betsy Branca, Emma Brearley and Lindey Goodrich created this glamorous beauty haven in order to streamline and personalize the shopping and beautifying experience. Whether it’s a blow-out and makeup application before a night out or a signature Brow Arch and lash tint for every day, Arch Apothecary is a chic, sleek spot for getting—and staying—glam.
Outside of the frenetic, perpetually-crammed department store counters, Chicagoans have had little in the way of luxe skincare and makeup products and services - until now, that is. What a relief then that Arch Apothecary has opened its doors in the former Chicago Blooms space on Wells Street. Offering a full range of ‘counter’ services and stocking a selection of high-end product lines, Arch Apothecary has taken what was once a traumatising exercise in public exposure and humiliation, and repackaged it as a pretty, personalised and far more enjoyable boutique experience.
The first difference you’ll notice upon arrival is the warm, inviting space owners Betsy Branca and Lindy Goodrich have created, boasting salvaged barn-wood floors, chandeliers, and clean white and wooden therapy stations. Secondly, you’ll spy the range of both established and under-the-radar makeup, skincare, haircare, fragrance, men’s shaving and home products, including Le Métier de Beauté, Kevyn Aucoin, By Terry and ELLIS FAAS, all of which you can leisurely try without bumping and jostling with your neighbour. Lastly, you’ll consider the waxing, facial, lash-tinting, brow-shaping and event makeup services, which wonderfully knowledgeable and helpful staff can tailor to suit your needs, and that can be enjoyed without the entire mall watching. Then you’ll swish right out the door (rather than via menswear and kitchen) looking, feeling and smelling fabulous – sounds better, right?
The birthplace of skyscrapers ascends ever higher into city stardom with its cultural reach, culinary fireworks, and architectural icons. Don’t be fooled by the namesake “Second City”, Chicago is a first-rate destination for dining and nightlife, jazz, sports, comedy, art, and walks along stunning Lake Michigan.